Looking for a ZoomInfo Alternative? Here Are the Top Options

If you’re here, you’re probably evaluating ZoomInfo, or trying to move away from it. ZoomInfo has long been one of the biggest names in B2B data, but plenty of sales teams hit the same issues. Pricing is high, contracts are rigid, credit systems feel restrictive, and data accuracy outside the US can be hit or miss.
The good news is that you have options. In this guide, we’ll break down the best ZoomInfo alternatives for 2025. We’ll focus on where each tool actually fits, which teams they work best for, and why many companies end up switching away from ZoomInfo in the first place.
IGLeads will also be part of this comparison, especially for teams looking for flexibility, simplicity, and fully scalable lead generation without inflated enterprise pricing.
- IGLeads
- Cognism
- Apollo.io
- Lead411
- Dealfront
- Lusha
- Uplead
- Seamless.ai
- Clearbit
- Kaspr
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- D&B Hoovers
- Adapt.io
- RocketReach
- Findthatlead
- Snov.io
- LeadIQ
- SalesIntel
- LinkedIn Sales Navigator
- 6Sense
- LeadFuze
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Quick comparison between competitors
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Best for | Social media & local lead scraping | Enterprise-level b2b data | All-in-one sales engagement | US-based intent & verified data |
Lead sources | Instagram, Linkedin, Youtube, Google Maps | Massive global b2b database | B2B database + CRM enrichment | US direct dials, emails, buyer intent |
Compliance | GDPR, CFAA, DMCA compliant | GDPR-compliant, enterprise-grade | Partial compliance (historic breaches) | GDPR & CCPA aligned (us focus) |
Cold email tools | Export to external email platforms | Built-in sequences & workflows | Built-in outbound sequences | Basic campaigns + CRM sync |
Pros | Fast scraping, no long-term contracts, affordable | Deep global database, integrations, full sales suite | Aggressive pricing, all-in-one toolset | Unlimited exports, human-verified data |
Cons | Not enterprise-focused | Expensive, complex ui, contract lock-ins | Dual-credit system, us-centric, mixed compliance | Mostly US data, smaller global reach |
Pricing | Flat monthly plans, starts at $49/month | Starts ~$10k/year (custom quotes) | Starts ~$49/month, higher tiers ~$119+ | Starts ~$75/month, enterprise tiers available |
Integrations | CSV export to your computer | Full crm, salesforce, outreach, hubspot | CRM, salesloft, outreach, zapier | Salesforce, Hubspot, MS Dynamics |
Ease of use | Extremely easy & fast | Complex onboarding, training required | Moderate learning curve | Simple interface, easy setup |
Top 20 ZoomInfo Alternatives For Sales Data And Lead Generation
We’ve rounded up 20 solid ZoomInfo competitors, starting with the strongest options based on what actually matters: real-world performance, pricing, features that move the needle, and what users say after serious hands-on experience.
IGLeads: Best for social media & local lead scraping
ZoomInfo is built for massive B2B databases. But what if your leads aren’t sitting inside huge company lists? That’s where IGLeads flips the script.
IGLeads is designed for people who want niche, local, or creator-driven data that ZoomInfo simply doesn’t cover. Instead of focusing on corporate org charts, IGLeads scrapes fresh leads from platforms like Instagram, Google Maps, YouTube, and LinkedIn, perfect for agencies, real estate pros, consultants, freelancers, and local businesses who don’t need a complex (and expensive) enterprise contract just to start prospecting.
No demos. No sales calls. No credit systems. Just open, scrape, export.
Key Features:
- Instagram scraping: pull leads using hashtags, bios, followers, or locations.
- Google maps scraping: collect business details by category or location: phones, websites, ratings, and more.
- Linkedin scraping: export profiles directly from your searches to your computer for cold outreach or enrichment.
- No credit system: pricing is simple and flat: scrape as much as your plan allows.
- CSV exports: move your data easily into any email tool, CRM, or outbound platform.
- Zero learning curve: open, select your filters, and hit scrape. that’s it.
✅ Pros | ❌ Cons |
---|---|
Fast scraping across multiple platforms | Not built for enterprise-level B2B teams |
Great for hyper-targeted local or niche lists | Limited enrichment beyond raw scraping |
Simple interface: no onboarding required |
Pricing: flat monthly plans starting at $49/month for 10,000 leads.
“I recently started using IGLeads.io and this has been a gamechanger for me. I can scrape leads, gather intel and be strategic in my lead list approach!” — Michael Devous
Cognism: Best for GDPR-compliant European B2B data
If you’re looking for a ZoomInfo alternative with stronger GDPR compliance and serious coverage in Europe, Cognism is often the first name that comes up.
While ZoomInfo remains heavily US-centric, Cognism was built with global markets in mind, especially for B2B sales teams targeting EMEA, APAC, and international enterprise accounts.
Its big edge? Fully GDPR-compliant datasets combined with highly accurate, phone-verified mobile numbers. Many outbound teams choose Cognism specifically for better phone connect rates, especially in markets where mobile outreach matters.
Key integrations include Salesforce, HubSpot, Outreach, Salesloft, and MS Dynamics, allowing reps to sync enriched contact data directly into existing workflows.
One big downside: Cognism’s pricing often requires custom quotes, which can make it harder for smaller teams to get started quickly compared to simpler flat-fee options.
Key Features:
- Large European database with full GDPR & CCPA compliance
- Phone-verified mobile numbers for higher connect rates
- Intent data partnerships with Bombora
- Sales Companion AI assistant for live prospecting insights
- On-demand CRM enrichment & CSV exports
- Deep integrations with most major CRMs & sales engagement platforms
✅ Pros | ❌ Cons |
---|---|
Excellent mobile coverage outside US | Enterprise pricing, not for small teams |
Fully GDPR-compliant across EMEA | Less SMB-focused compared to some tools |
Live support rated highly by enterprise teams | Some enrichment requires fair-use caps |
Pricing: Custom quotes depending on seat count and enrichment volumes.
“It’s a great tool for generating leads with contact information. Not all leads have contact details and sometimes I can’t find all the people who have linkedin, but otherwise 80% of them are there, so it makes my job easier.” Eva
Learn more about Cognism here.
Apollo.io: Best all-in-one alternative for early-stage teams
Apollo.io is one of the most popular ZoomInfo alternatives, especially for startups, agencies, and small teams that need a full prospecting stack without paying enterprise pricing.
Although ZoomInfo’s strength is pure data depth, Apollo tries to be the full package: data + outreach + enrichment + CRM syncing: all under one roof.
Their B2B database covers over 275 million contacts, and unlike ZoomInfo’s credit-heavy structure, Apollo offers far more flexible entry-level pricing tiers. For many early-stage teams, that’s the biggest draw: no heavy contracts or sales calls to get started.
While Apollo can be a strong ZoomInfo competitor for small teams, its data accuracy and enrichment depth still lag behind premium providers if you’re targeting higher-ticket enterprise deals.
Key Features:
- 275M+ contact database with firmographic & technographic filters
- Built-in email sequencing & engagement tracking
- AI call analyzer & conversation insights
- Chrome extension to capture LinkedIn and company website data
- CRM integrations with Salesforce, HubSpot, Pipedrive & more
- Purchase intent filters & account scoring models
✅ Pros | ❌ Cons |
---|---|
Affordable plans for small teams | Data depth weaker in certain international regions |
All-in-one outreach + enrichment stack | Dual-credit system can drain fast for dial-heavy teams |
No long-term contracts required | Past data breaches raise compliance questions |
Pricing: Free trial available. Paid plans start at $49/month per user.
“It’s not the best tool for finding contacts or companies that fits our personas description. Lots of information needs to be updated and sequences have a high bounced rate.Review collected by and hosted on G2.com.” — Estibaliz R.., Sales Director
Full Apollo.io review available here.
Lead411: Best for real-time intent triggers & unlimited exports
Lead411 positions itself as a more flexible, budget-friendly ZoomInfo competitor, especially for SMBs and mid-market teams focused on US-based contact data.
Unlike ZoomInfo’s credit-heavy model, Lead411 offers unlimited exports on most plans. That means teams don’t have to constantly monitor usage or worry about blowing through monthly credits.
One of its key selling points is real-time intent data combined with growth trigger alerts, allowing sales reps to identify when prospects are hiring, expanding, or showing buying signals, directly enriching your CRM or outreach lists.
Lead411 integrates with Salesforce, HubSpot, Zoho, Outreach, and more. Their Chrome extension also makes it easy to pull fresh data while browsing LinkedIn or company sites.
While great for US coverage, Lead411’s international data and deep C-level direct dials aren’t as strong as what you’ll find
inside ZoomInfo or Cognism.
Key Features:
- Verified emails & direct dials: Human-verified emails and mobile numbers with ~90% accuracy rates.
- Unlimited exports: Many plans allow unlimited data usage and exports without credit limits.
- Sales intent triggers: Get notified when prospects show buying signals.
- News alerts: Daily updates on relevant company news tied to your target lists.
- CRM integrations: Works with Salesforce, HubSpot, Zoho, Outreach, and more.
- Chrome extension: Pull data while browsing LinkedIn or company websites.
✅ Pros | ❌ Cons |
---|---|
Unlimited exports on many plans | Primarily US-focused database |
Strong direct dial accuracy | Global data coverage more limited |
Intent triggers & company news alerts | Revenue filtering is fairly basic |
Pricing: Starts at ~$75 per user/month for unlimited plans. Custom pricing available for larger teams.
“As with similar platforms, they get you with the pricing on the number of exports. If you don’t purchase the right tier, be prepared to pay $0.50 per export, which can add up fast!” – Christopher F, founder of a small business
Dealfront: Best for European Go-To-Market Teams
If your sales team is focused on Europe, Dealfront is one of the most serious ZoomInfo alternatives on the market. Born from the merger of Echobot and Leadfeeder, Dealfront combines sales intelligence, firmographic data, intent signals, and real-time website visitor tracking. All built natively with European compliance and data laws in mind.
Unlike ZoomInfo, which skews heavily toward US databases, Dealfront was built for companies who sell across Germany, France, the Nordics, DACH region, Benelux, and other key EU markets. It offers local language support, GDPR-compliant data, and a cleaner UI designed for EU sales reps who need both depth and simplicity.
You get full access to company profiles, decision-makers, and intent-based targeting, with integrations into major CRMs like Salesforce, HubSpot, Pipedrive, and others. The Total Addressable Market (TAM) discovery feature is also a standout for go-to-market teams who want to map their entire potential market accurately.
Key Features:
- Deep European company and contact database
- GDPR-compliant across 12+ languages
- Intent data layered with firmographic filtering
- Website visitor identification and tracking
- CRM integrations with Salesforce, HubSpot, Pipedrive, Zoho, and more
- Dynamic total addressable market discovery
✅ Pros | ❌ Cons |
---|---|
Best B2B coverage for European markets | IP-based website tracking can misidentify visitors |
Multiple native languages supported | More manual filtering needed to refine lists |
Full GDPR compliance with intent data integration | Can get expensive depending on add-ons |
Pricing: Custom pricing. Enterprise-focused packages based on features and data access.
“Data in Zoominfo outperforms Dealfront when its about US and Canada region.” – Manish S, Data Analyst Associate
Lusha: Best for small teams who need simple, fast prospecting
Lusha has become one of the most popular ZoomInfo alternatives for small teams, agencies, recruiters, and fast-moving startups that just want to grab verified contact data and start prospecting. Its biggest selling point? It’s simple, fast, and transparent on pricing, without forcing you into complicated contracts.
While ZoomInfo offers enterprise-scale data and deep analytics, Lusha focuses on core contact data, business emails, phone numbers, LinkedIn profiles, and makes it easy to build lists via their Chrome extension, LinkedIn plugin, or CRM integrations. For many startups and smaller sales teams, that’s exactly enough.
You don’t get as many advanced firmographic filters, intent data, or enrichment features as you would with ZoomInfo or more advanced platforms, but Lusha wins with ease of use and affordable entry pricing.
Key Features:
- Verified contact data: Access millions of business emails, direct dials, and LinkedIn profiles.
- Chrome extension: Pull leads directly from LinkedIn searches, profiles, and company pages.
- CRM integrations: Sync contacts into Salesforce, HubSpot, Outreach, Pipedrive, Zoho, and more.
- Bulk list building: Upload lists and enrich them automatically inside Lusha.
- Email sequencing: Basic built-in email sequencing for outreach.
- Transparent pricing: Clear per-user pricing with multiple plan tiers.
✅ Pros | ❌ Cons |
---|---|
Easy to use even for beginners | Smaller database than ZoomInfo or Cognism |
Great Chrome extension for LinkedIn prospecting | Weaker coverage outside of US/EMEA |
Affordable pricing for SMBs | Limited firmographic filters and data enrichment |
Pricing: Free plan available. Paid plans start at $36/user/month. Scale plans are fully custom.
“Every coin has two sides, and so does every application. Lusha’s cost-effectiveness could be a plus for this platform. However, accuracy does matter, when we talk about prospecting. The data found in Lusha turned out to be inaccurate mostly, which was a major dissatisfaction for me as a user.” – Suravi D, Inside Sales Lead
Detailed Lusha review available here.
Uplead: Best for high-accuracy contact data on a budget
If you want verified contact data without the sky-high ZoomInfo pricing, Uplead is one of the most popular alternatives for startups, SMBs, and lean sales teams. It focuses on accuracy first, with a 95% verified email guarantee, while still offering a large global B2B contact database.
While ZoomInfo brings in extra layers of intent data, firmographics, and multichannel workflows, Uplead stays simple: high-quality contacts, easy filters, transparent pricing. If your team needs accurate emails, firm-level targeting, technographics, and enrichment. without all the enterprise upsells, this is where Uplead fits in.
You won’t find heavy integrations, built-in dialers, or deep engagement workflows. But if your main pain point is bad data or bloated contracts, Uplead delivers a clean solution at a fraction of the cost.
Key Features:
- Verified emails: 95% data accuracy guarantee on B2B email contacts.
- Global database: 155M+ B2B contacts across 200+ countries.
- Technographics: Search by company tech stack across 16K technologies.
- Real-time enrichment: Append missing firmographic details automatically.
- CRM integrations: Salesforce, HubSpot, Pipedrive, Zoho, and more.
- Intent data: Powered by Bombora for deeper buying signals.
- Pay-as-you-go pricing: No annual contracts required.
✅ Pros | ❌ Cons |
---|---|
Very accurate contact data (email & firmographics) | Limited built-in sales engagement tools |
Simple interface with minimal learning curve | Not ideal for enterprise-scale prospecting |
Transparent pricing, no hidden fees or upsells | Lacks true intent & enrichment depth vs ZoomInfo |
Pricing: Starts at $99/month for Essentials; Plus and Professional plans scale up depending on team size.
“If the company is small, and no website, finding contacts is not as useful.” – Anthony P., Growth Supporter Manager
Extra Uplead details are available in our review page.
Seamless.ai: Best for real-time search & automation
Unlike ZoomInfo’s traditional database model, Seamless.ai brands itself as a real-time search engine for leads. Instead of pulling from a static database, it uses AI-powered crawling to gather contact data on-demand as you search.
For small teams who prioritize fast prospecting and automation, Seamless.ai can feel like a lighter, more flexible option vs ZoomInfo’s massive subscription model. It offers strong Chrome extensions, phone numbers, emails, and intent filters, but without the complex multi-year contracts.
That said, Seamless.ai’s data quality can vary depending on niche, region, and company size. While ZoomInfo may still outperform for enterprise and verified data depth, Seamless remains popular for scrappy outbound teams who value speed over perfection.
Key Features:
- AI-powered real-time search: Finds new contacts instantly as you browse.
- Chrome extension: Capture data directly from LinkedIn, websites & CRMs.
- Direct dials & mobile numbers: Provides verified phone data when available.
- Pitch intelligence & call scripts: AI tools to personalize outbound messaging.
- Intent data: Behavioral signals layered into prospect search.
- CRM integrations: Salesforce, Outreach, HubSpot, Salesloft, Zoho & others.
- Unlimited search (with credit model): Flexible plans for small and large teams.
✅ Pros | ❌ Cons |
---|---|
Real-time search engine approach | Data accuracy can be hit or miss depending on niche |
Very fast list building & scraping | Phone data not as verified as ZoomInfo or Cognism |
Affordable entry pricing for smaller teams | Some aggressive upsells inside the platform |
Pricing: Free plan available. Paid starts at $147/month per user, with custom enterprise pricing for larger teams.
“The database available on seamless.ai is very less as compared to some of its other competitors and the email bounces are somehwere around 10%” – Khumbar A, Contact Discovery Quality Assured
A reliable Seamless.ai review is right here.
Clearbit: Best for real-time enrichment & marketing data
Clearbit takes a very different approach compared to ZoomInfo. Instead of focusing on large contact lists or direct dial scraping, Clearbit is built primarily for data enrichment and marketing automation. It’s widely used by SaaS companies, marketers, and RevOps teams that need to enrich inbound leads, score accounts, and personalize campaigns at scale.
Where ZoomInfo helps you build outbound lists, Clearbit shines when you already have leads coming in and want to enrich them with company size, tech stack, funding, and decision-maker info. It’s often paired with CRMs and marketing automation tools to optimize conversion rates.
However, Clearbit is limited if you need large-scale outbound lead generation: direct emails and phone numbers are not its main focus, and GDPR restrictions limit EU contact coverage.
Key Features:
- Real-time data enrichment: Automatically append firmographic, technographic, and demographic data to leads as they enter your funnel.
- IP-to-account web visitor tracking: Identify anonymous website visitors based on IP data.
- Advanced lead scoring: Build custom scoring models based on enriched attributes.
- API-first platform: Designed for full integration with CRMs, CDPs, and marketing stacks.
- GDPR suppression: Optional filtering to avoid pulling EU personal data.
- CRM integrations: Salesforce, HubSpot, Marketo, Segment, Outreach, and others.
✅ Pros | ❌ Cons |
---|---|
Excellent enrichment and firmographic data | Weak for outbound prospect list building |
Real-time API integrations | Limited GDPR-compliant contact coverage |
Highly customizable for RevOps & Marketing Ops teams | Pricing can get expensive for small companies |
Pricing: Fully custom pricing based on API usage and enrichment volume.
“Clearbit has gone through a number of UX changes recently, and not all have been for the better. Their most recent visitor report, in particular, is much more difficult to read and use. Their credit-based system is fairly unintuitive, and our team has found that the names/titles they have from a data enrichment standpoint aren’t terribly useful for our audience.” – Alice K, Senior Marketing Manager
Kaspr: Best for LinkedIn contact extraction & EU-centric targeting
Kaspr sits in a more specialized niche compared to ZoomInfo. Instead of building massive databases, Kaspr is focused on real-time contact extraction, especially from LinkedIn and LinkedIn Sales Navigator. It’s widely used by smaller sales teams, recruiters, and agencies targeting European markets where GDPR restrictions require more cautious scraping.
Unlike ZoomInfo, which gives you access to pre-built lists, Kaspr helps you pull verified emails and phone numbers as you browse LinkedIn profiles. This makes it highly flexible for SDRs who prefer a more hands-on, account-by-account prospecting workflow.
That said, Kaspr doesn’t have the same level of depth or data volume as ZoomInfo or Cognism. It’s designed for teams that value agility, affordability, and control, not huge pre-built databases.
Key Features:
- LinkedIn Chrome extension: Instantly extract emails and phone numbers while browsing profiles.
- GDPR-aligned data model: Heavily focused on EU compliance for European teams.
- Bulk enrichment options: Upload your own lists and enrich missing fields.
- Integration support: Connects with HubSpot, Salesforce, Pipedrive, Lemlist, and more.
- Simple pricing tiers: Pay-per-user model with no huge upfront contracts.
- Unlimited B2B emails (fair use): Email credits based on plan level.
✅ Pros | ❌ Cons |
---|---|
Excellent LinkedIn extraction workflow | No global contact database like ZoomInfo |
Strong GDPR alignment for EU teams | Limited technographic and intent data |
Very affordable entry plans | Less scalable for enterprise outbound |
Pricing: Paid plans start around €39/month per user. Custom packages for larger teams.
“What I really don’t like about Kaspr is how you have to earn credits just to keep searching for leads—it’s super annoying. On top of that, the contact info can sometimes be outdated or incomplete, which is a huge pain. And the trial gives you almost no credits. They should at least give 50 so users can actually get a feel for the tool before deciding if it’s worth it.” – Sadiq A, Digital Marketing Manager
D&B Hoovers: Best for deep company insights & financial data
D&B Hoovers is one of the longest-standing players in the B2B data space. Unlike ZoomInfo, which focuses heavily on contact-level prospecting, D&B Hoovers leans into company-level insights, offering detailed financials, credit scores, risk profiles, and corporate hierarchies.
For sales teams running complex account-based selling (ABS) or targeting large enterprises, D&B Hoovers helps map entire organizational structures, ownership trees, and financial performance. It’s often used by financial institutions, enterprise sales teams, and risk departments.
That said, it lacks the modern sales engagement features ZoomInfo offers (like intent signals, enrichment, or multichannel automation). Its biggest edge remains in its corporate-level data depth and integrations with compliance, finance, and credit workflows.
Key Features:
- D-U-N-S® system: Unique global identifier for 500M+ businesses worldwide.
- Corporate hierarchy mapping: See full ownership structures, subsidiaries, and rollups.
- Risk & credit data: View financial strength, payment history, and credit ratings.
- Market segmentation tools: Build lists by size, revenue, ownership, and geography.
- Real-time sales triggers: Company events, leadership changes, and growth signals.
- CRM integrations: Compatible with Salesforce, Microsoft Dynamics, and others.
✅ Pros | ❌ Cons |
---|---|
Best-in-class company-level intelligence | Limited direct contact data compared to ZoomInfo |
Excellent for financial services, credit, and risk management | No built-in sales engagement tools |
Powerful segmentation for large account targeting | Interface feels dated vs newer competitors |
Pricing: Fully custom pricing. Most enterprise plans run well into $10K+ per year depending on data scope.
“Not always accurate results with SIC Codes” – Sarah S, marketing for small business
Adapt.io: Best for affordable B2B contact data with basic enrichment
Adapt.io is one of the more affordable ZoomInfo alternatives aimed at small-to-mid-sized sales teams. While ZoomInfo focuses on a full enterprise sales suite, Adapt keeps things much simpler, offering verified emails, basic company insights, and lightweight enrichment tools.
Its main appeal is price-to-data balance, giving teams verified contact emails and phone numbers across millions of companies, with less of the upsells or expensive add-ons typical of ZoomInfo. That makes it a good fit for SMBs looking to build lists, run outbound, and integrate data into their CRM without breaking the bank.
That said, Adapt doesn’t offer much in terms of sales engagement automation, intent data, or advanced targeting filters. It’s a straightforward data provider for teams who want contacts, not full sales operations software.
Key Features:
- 100M+ business contacts: Access global B2B contact data across industries.
- Verified email & phone data: Real-time validation to reduce bounce rates.
- Basic company insights: Company size, revenue, tech stack, and industries covered.
- Chrome extension: Capture leads directly from LinkedIn or company websites.
- CRM integrations: Connects to Salesforce, HubSpot, and Zoho CRM.
- CSV export: Download and import lists into your preferred email or outreach tools.
✅ Pros | ❌ Cons |
---|---|
Very affordable compared to ZoomInfo | No advanced intent or behavioral data |
Easy to use with simple onboarding | Limited phone numbers compared to top competitors |
Clean LinkedIn Chrome extension for prospecting | Enrichment features are fairly basic |
Pricing: Fully custom pricing, generally far cheaper than ZoomInfo for small teams.
“Export function should be there – to take all the saved leads in google sheet” – Puneet D, partner
RocketReach: best for accurate contact lookup with limited outreach
RocketReach has quietly built a strong presence in the contact lookup space, positioned somewhere between lightweight email finders and full sales intelligence platforms like ZoomInfo. Its sweet spot is fast, reliable contact data with verified emails, direct dials, and decent company insights, without getting bogged down in complex multichannel workflows.
Unlike ZoomInfo’s massive (and often bloated) database approach, RocketReach focuses on delivering verified contact details from a variety of online sources. Many users appreciate the strong enrichment capabilities for LinkedIn profiles, domains, and companies.
That said, RocketReach is lighter on built-in outreach automation. You’ll likely need to pair it with a separate cold email or sequencing platform if you’re running high-volume outbound.
Key Features:
- Verified emails & phones: Highly accurate personal and work email addresses with phone numbers.
- LinkedIn integration: Chrome extension allows you to pull verified data while browsing LinkedIn profiles.
- Domain search: Find full employee lists by domain for entire companies.
- CRM enrichment: Integrates with Salesforce, HubSpot, and Pipedrive for bulk enrichment.
- API access: Full API for enrichment, prospecting, and workflow integration.
✅ Pros | ❌ Cons |
---|---|
Strong accuracy for emails and phones | Limited built-in outreach or sequencing |
Clean, fast interface for list building | Some data gaps for niche industries |
Good LinkedIn Chrome extension | Lower coverage outside US compared to ZoomInfo |
Pricing: starts around $99/month for small teams, with custom plans for larger accounts.
“Sometimes data is incorrect. However it isn’t like the other options out there are without fault in this area” – Chris W, Enterprise Account Executive
More details can be found in our RocketReach review.
FindThatLead: best for affordable prospecting and email lookup
FindThatLead offers a lightweight, budget-friendly alternative to ZoomInfo for small teams that want fast email finding, simple prospecting, and easy campaign creation without spending enterprise-level money.
Its core strength is simplicity: generate emails by domain, verify them in real-time, and push them straight into lightweight cold email sequences. While ZoomInfo delivers massive B2B databases with deep intent data, FindThatLead focuses on making lead generation accessible to bootstrapped businesses, solopreneurs, and small agencies.
Don’t expect huge global datasets or complex sales engagement workflows here, but for startups doing outbound or freelancers running prospecting, it often punches above its price point.
Key Features:
- Email finder: Generate verified emails using domain and name inputs.
- Prospector: Build lead lists with filters for industry, location, company size, and more.
- Email verifier: Real-time verification before sending to avoid bounces.
- Cold email tool: Simple built-in campaign manager for direct outreach.
- API access: Pull email data into external workflows or SaaS tools.
✅ Pros | ❌ Cons |
---|---|
Extremely affordable pricing | Limited contact database size |
Simple cold email sequences built-in | Fewer firmographic or intent filters |
Good for early-stage teams and solopreneurs | Less suited for high-volume sales teams |
Pricing: starts at ~$49/month for individuals, scaling up based on lead volumes.
“The worst thing is that they don’t have a free plan that offers you at least a couple of credits, that is, the trial expires and you can’t use anything else. Beyond that at the time we paid to use it, but we unsubscribed.” – Miguel José G., HRBP
SalesIntel: Best for human-verified B2B contact data
SalesIntel takes a different approach compared to ZoomInfo: instead of relying heavily on automated data gathering, they use a hybrid model with human researchers verifying contact data to achieve 95% accuracy.
For teams frustrated with ZoomInfo’s occasional stale or inaccurate contacts, SalesIntel’s approach can give stronger confidence, especially for direct dials and email deliverability. They also offer Bombora-powered intent data, integrations with major CRMs, and real-time enrichment tools to keep your database fresh.
While the database isn’t as massive as ZoomInfo’s, the quality of verified contacts often makes up for the smaller scale.
Key Features:
- Human-verified data: 95% data accuracy with full email and direct dial validation.
- Intent data: Powered by Bombora to help prioritize in-market prospects.
- Real-time enrichment: Keep CRM records updated automatically.
- RevDriver Chrome extension: Capture contacts as you browse LinkedIn or company websites.
- CRM integrations: Salesforce, HubSpot, MS Dynamics, and popular marketing platforms.
✅ Pros | ❌ Cons |
---|---|
Very strong data accuracy | Smaller database vs ZoomInfo |
Good intent data via Bombora | Direct dials limited for some job titles |
Excellent CRM and enrichment integrations | UI has a steeper learning curve |
Pricing: Starts at $69/month for individuals. Team plans from $199/month. Enterprise pricing available.
“The accuracy of SalesIntel’s data beats most other platforms we’ve tried. Having verified phone numbers makes a huge difference for call connect rates. Their support is also very responsive.” — Jamie T.
LinkedIn Sales Navigator: Best for first-party LinkedIn prospecting
While ZoomInfo tries to aggregate public and third-party business data, LinkedIn Sales Navigator leverages its biggest strength: first-party data directly from LinkedIn’s 800M+ user base. This makes it a solid alternative for users who value social selling, warm introductions, and relationship-based prospecting.
Sales Navigator’s real advantage is real-time updates: you see job changes, company moves, and professional activity as they happen, directly from the people themselves. You also get advanced filters, saved lead lists, InMail credits, and CRM sync.
That said, Sales Navigator still lacks verified emails, phone numbers, or intent data that full sales intelligence platforms like ZoomInfo provide. So many teams still need to pair it with enrichment tools.
Key Features:
- Direct LinkedIn access: The largest first-party B2B database globally.
- Advanced lead filters: Filter by job title, company size, industry, geography, and more.
- Lead lists & alerts: Track job changes, company news, and profile activity in real time.
- CRM integrations: Native sync with Salesforce, HubSpot, Microsoft Dynamics, and others.
- InMail messaging: Message prospects even if you’re not connected.
✅ Pros | ❌ Cons |
---|---|
The most up-to-date job and profile data | No verified emails or phone numbers |
Excellent for relationship-based selling | InMail limits based on subscription |
Tight CRM integrations | Limited search filters vs standalone data tools |
Pricing: Core: $99.99/user/month, Advanced: $169.99/user/month, Advanced Plus: custom pricing.
“I’d prefer an easier way to integrate with CRM tools.” — Verified User in G2
6Sense: Best for intent-driven account-based sales
6Sense takes a very different approach compared to ZoomInfo. Rather than focusing purely on contact data, 6Sense is built for teams running advanced Account-Based Marketing (ABM) and sales orchestration strategies. The platform uses AI-powered intent signals, predictive analytics, and website behavior data to surface in-market accounts automatically.
This makes 6Sense a strong ZoomInfo alternative for larger teams that care less about raw lead volume and more about engaging accounts when they’re actively researching a solution.
That said, 6Sense isn’t built for basic list building or manual prospecting. Teams that need verified emails and mobile numbers typically still pair 6Sense with a dedicated data provider.
Key Features:
- AI-powered intent scoring: Surfaces accounts likely to buy based on research signals.
- Buyer journey stage tracking: Helps prioritize outreach at the right time.
- Deep account-based analytics: Custom reports on ICP fit, intent, and engagement.
- ABM ad targeting: Deliver programmatic ads to high-intent accounts.
- Integrations: Salesforce, HubSpot, Outreach, Marketo, and others.
✅ Pros | ❌ Cons |
---|---|
Excellent for identifying in-market accounts | Very expensive (6-figure contracts common) |
Strong AI-driven prioritization | Not built for email or phone contact data |
Powerful ABM ad orchestration tools | Steep learning curve for smaller teams |
Pricing: Median ACV ~$97,000/year (per Vendr data). Free plan available for basic firmographic research.
“The algorithm has to be monitored and tweaked to get the correct results” — Caterina T., Business Analyst
LeadFuze: Best for simple SMB lead generation
LeadFuze positions itself as a more accessible ZoomInfo alternative, especially for SMBs and smaller agencies that don’t need complex enterprise-level features. It focuses on simple, targeted lead list building with built-in filters and AI-powered automation.
Unlike ZoomInfo’s massive dataset and credit-based system, LeadFuze keeps things straightforward: you enter your ICP, and its AI assistant (“Fuzebot”) continuously adds new prospects that fit your filters.
That simplicity comes with trade-offs. LeadFuze works well for basic list building but lacks advanced enrichment, firmographic depth, or international data coverage.
Key Features:
- AI-powered lead sourcing: Fuzebot automatically adds new leads based on set filters.
- Search filters: Target by industry, title, company size, location, and technologies.
- Ignore list: Exclude existing clients, competitors, or internal contacts from search results.
- Email verification: Double email verification built-in.
- CRM integrations: Connects with Salesforce, Pipedrive, HubSpot, and others.
✅ Pros | ❌ Cons |
---|---|
Simple, automated lead generation workflow | Limited contact volume for larger teams |
Easy to use, quick setup | Data quality can be hit-or-miss |
More affordable than ZoomInfo | Lacks advanced enrichment or global coverage |
Pricing: Starts around $147/month. Custom pricing available for larger lists.
“Seaching is easy, but results on other countries (except US) is very limited — Ma Elena B, Sales Assistant
IGLeads vs ZoomInfo: Key differences
When you compare IGLeads and ZoomInfo, you’re really comparing two totally different prospecting philosophies. ZoomInfo is built for large-scale enterprise B2B teams who want huge databases and integrated enterprise features. IGLeads is for scrappier teams who want more control, faster access, and highly targeted list, especially when pulling leads from platforms ZoomInfo doesn’t even touch.
Feature | ZoomInfo | IGLeads |
Scraping LinkedIn | ✅ | ✅ |
Scraping Instagram | ❌ | ✅ |
Scraping Google Maps | ❌ | ✅ |
Pricing Simplicity | ❌ (Complex enterprise pricing) | ✅ (Flat-rate) |
Lead Export Limits | ⚠️ (Heavily credit-based) | ✅ (No Limits on Unlimited plan) |
Built for Niche Segments | ⚠️ (Mainly enterprise B2B) | ✅ |
Real-Time Filtering | ✅ | ✅ |
Chrome Extensions | ✅ | ❌ |
Pricing and user control
ZoomInfo’s pricing is notoriously one of the biggest pain points for users. Enterprise contracts often start above $10,000 per year, with most users reporting that real costs can easily climb beyond $20k once credits, add-ons, intent data, and premium integrations are factored in. On top of that, you’re usually locked into long-term contracts with little flexibility if your needs change.
By contrast, IGLeads offers a simple, transparent, flat-fee pricing model. You know exactly what you’re paying every month, no surprises. No sales calls, no complicated demos, no annual lock-ins. It’s built for founders, small businesses, freelancers, agencies, or anyone who needs reliable lead generation without jumping through hoops or burning through unpredictable credit systems.
Focus on non-traditional lead sources
The biggest difference between ZoomInfo and IGLeads is where your leads actually come from. ZoomInfo operates off a huge B2B dataset, which is great for traditional SaaS sales teams targeting big companies. But for users who want to go after influencers, local businesses, or non-corporate verticals, ZoomInfo falls short.
IGLeads was built to scrape data from platforms like Instagram, Google Maps, YouTube, and LinkedIn. These are powerful sources that most enterprise databases completely ignore, but they’re goldmines for consultants, real estate agents, growth hackers, and service businesses who want hyper-targeted, real-world lists fast.
Real Estate agents
If you’re in real estate, ZoomInfo’s B2B database isn’t very helpful. IGLeads allows agents to scrape Instagram bios for FSBO sellers, real estate hashtags, or even scrape full business listings from Google Maps with phone numbers and addresses. It’s perfect for agents looking for hyper-local data, off-market properties, or niche investor outreach campaigns.
Local service providers
From dentists and electricians to beauty salons and fitness coaches, Google Maps scraping allows small business owners and agencies to pull complete lists of local businesses, with verified NAP data (name, address, phone) and categories. You can build highly targeted local lists for cold email, direct mail, or even door-to-door canvassing in minutes, something ZoomInfo isn’t designed for.
Social media marketers and growth hackers
IGLeads gives growth marketers the ability to pull influencer profiles, creators, and niche communities directly from Instagram and YouTube, two platforms completely missing from traditional B2B databases. Whether you’re building affiliate campaigns, niche cold outreach, or influencer partnerships, this kind of data simply doesn’t exist inside ZoomInfo’s system.
Faster ramp-up, zero learning curve
One of the biggest frustrations with ZoomInfo is how long it takes to get fully up and running. Between onboarding, CRM integrations, account provisioning, and learning their complicated UI, some teams need weeks before they even export their first lead. IGLeads eliminates all that friction.
With IGLeads, you log in, select your filters, scrape leads, and download your CSV within a few hours. No complex sales demos, no feature gates, no onboarding team required. For small teams who want fast, reliable lead lists without a full IT department, it’s one of the fastest ways to generate fresh prospects today.
Tired of overbuilt platforms slowing you down? Sign up free to IGLeads and see how fast prospecting can be when you control the data.
Why Teams Are Switching From ZoomInfo
ZoomInfo has long been the go-to data provider for large B2B sales organizations. It offers a massive contact database, deep firmographics, and integrations with top CRMs. But despite its reach and reputation, it’s not the right fit for every team. For startups, agencies, or fast-moving marketers, the platform can feel overly complex, overpriced, and rigid.
Here’s why so many professionals are actively seeking ZoomInfo alternatives.
Where ZoomInfo Falls Short
ZoomInfo is undeniably powerful, but only if you can make full use of it. The platform was built with large sales orgs in mind, often assuming you have the team, systems, and time to take advantage of all its features. Unfortunately, that leaves smaller teams or lean startups struggling to justify the cost or complexity.
One of the most common complaints is data accuracy. Many users report running into outdated contacts, missing emails, or phone numbers that no longer work. For a platform positioned as “premium,” these gaps can create massive inefficiencies, especially if you’re relying on ZoomInfo for daily prospecting.
Additionally, the interface can feel bloated. For those just looking to generate a quick list or run a simple campaign, ZoomInfo’s layered navigation and feature-heavy dashboard can slow things down instead of speeding things up.
If you want to read more about the platform, we have reviewed ZoomInfo in full details.
The Pricing Wall and Missing Features
Then there’s the elephant in the room: ZoomInfo pricing.
While the exact pricing depends on team size and contract negotiations, most plans start at $15,000+ per year, with higher tiers climbing to $30,000 or more. That’s before factoring in the limitations that come with ZoomInfo’s credit-based system. You’ll often need to ration your usage, and running out of credits halfway through the quarter isn’t uncommon.
To make matters more frustrating, many features are gated behind higher tiers, which means you could be paying top dollar without getting access to the full suite. Add to that the long-term contracts and lack of flexibility, and the ROI becomes questionable, especially for smaller or newer teams.
And while ZoomInfo excels in traditional B2B environments, it’s not designed for users looking to target niche markets, creators, local businesses, or social media influencers. If your audience lives outside the corporate office, ZoomInfo may not help you reach them at all.
When It’s Time to Switch
So when should you seriously consider switching to a ZoomInfo alternative?
- When you’re paying a premium but not using half the features
- When you need fresher, more flexible lead data (like social media, local businesses, or creators)
- When your team is small and needs to move fast without heavy onboarding
- When outreach results are suffering due to stale or inaccurate data
- Or simply when you’re tired of chasing your ZoomInfo rep for answers
If any of these situations sound familiar, you’re not alone. More and more teams are shifting toward lighter, faster, and more affordable tools that put them in control. Whether it’s scraping leads from Instagram or finding local service providers with a few clicks, ZoomInfo alternatives like IGLeads are proving that better data doesn’t have to come with enterprise baggage.
How to Pick the Right ZoomInfo Alternative
If you’ve spent time reading ZoomInfo reviews, you’ve likely seen a common theme: powerful features, but with frustrating limitations. Whether it’s the pricing model, the learning curve, or the rigid workflows, more users are exploring better-fit alternatives that match how their teams actually operate.
But not all data tools are created equal. When evaluating ZoomInfo alternatives, it’s not just about finding something cheaper, it’s about choosing a platform that aligns with your team’s needs, scale, and prospecting goals. Here are a few essentials to prioritize as you explore your options.
Why Data Accuracy Matters When Replacing ZoomInfo
No matter how slick the UI or rich the features, a lead gen tool is only as good as its data. Many teams turn away from ZoomInfo because of outdated or incorrect contact information. When considering an alternative, prioritize platforms that either pull real-time data or offer built-in validation. Tools that source directly from public platforms like LinkedIn, Instagram, or Google Maps often yield fresher, more relevant contact details. Accuracy isn’t just about bounce rate, it directly impacts reply rates and revenue.
Choosing a Platform That Supports Multichannel Outreach
Modern outreach doesn’t live in just one channel. While ZoomInfo focuses on contact discovery, it doesn’t offer much in terms of campaign delivery. Look for alternatives that integrate or include email sequencing, LinkedIn prospecting, or even SMS and call features. The more channels you can reach someone through, the higher your chances of standing out, and converting.
Seamless CRM And Workflow Integration Options
Another thing to consider is how well the tool fits into your sales stack. ZoomInfo may sync with platforms like Salesforce and HubSpot, but integrations often require technical setup or higher-tier plans. When switching tools, look for easy plug-and-play integrations or native exports that streamline your workflow, not complicate it. Time-to-lead should be as short as possible.
User-Friendly Platforms That Scale With Your Team
Finally, usability matters. You don’t want a tool that takes weeks to learn or requires constant support calls to operate. Whether you’re a solo operator or part of a growing team, you need a solution that scales with you, not against you. The best ZoomInfo alternatives offer clean dashboards, fast results, and the ability to run advanced searches without the need for training manuals or onboarding calls.
In short: better data, simpler workflows, and tools built for how you actually prospect.
Not sure yet? Try IGLeads.io for free and experience how simple lead generation can be.
Frequently Asked Questions
Some of the top-rated alternatives in 2025 include IGLeads.io, Cognism, Seamless.ai, Adapt.io, Apollo, and 6Sense, among others. Each serves different prospecting needs, from scraping social data to powering personalized cold outreach.
IGLeads.io pulls data directly from live sources like Instagram, Google Maps, YouTube, and LinkedIn. This means the contact details are up-to-date and pulled in real time, unlike ZoomInfo’s static database which can sometimes include outdated info.
Yes, IGLeads was designed with small teams in mind. There’s no long-term contract, no onboarding delays, and pricing starts at just $49/month. It’s ideal for solopreneurs, agencies, and early-stage founders looking for fast, accurate leads.
While IGLeads doesn’t currently offer native integrations, all leads are exportable in one click and formatted for easy imports into tools like HubSpot, Salesforce, Pipedrive, and more.
Unlike traditional B2B databases, IGLeads.io specializes in scraping contact data from platforms most others ignore, like Instagram, Google Maps, and YouTube. It also includes niche filters for real estate, local businesses, and keyword-based prospecting, all in a lightweight, easy-to-use dashboard.